About Us

Sadora® – Ride More. Drive Less. Plant Trees.

Sadora® was founded in Boulder, Colorado with one clear purpose: to make living without a car easier, more comfortable, and more inspiring. We’re not just an outdoor gear company—we’re a movement. Our mission is to promote a car-free lifestyle, creating products that support cycling and sustainable transportation as everyday solutions, not just recreational activities.

We believe that gear should do more than function—it should influence culture. At Sadora®, we design with the bigger picture in mind: helping to build a society that is conscious of how our habits impact the environment, and empowering people to make small daily choices that lead to a healthier planet.

Our Motto

Ride More. Drive Less. Plant Trees.
For every saddle bag we sell, we plant one tree, ensuring that every purchase helps offset carbon and contributes to a greener world.

What We Stand For

• 🌎 Transportation Over Recreation – Our products are designed first and foremost for commuters, everyday riders, and anyone choosing bikes over cars.

• 🚴 Practical Innovation – From integrated seat protection to expandable storage, we invent gear that solves real-world problems for real riders.

• 🌱 Cultural Impact – Sadora® is about more than gear—it’s about creating a society of conscious riders who care about their footprint.

• 🌲 Environmental Action – Every purchase plants a tree, making your ride part of something bigger.

Our Promise

We’re committed to designing durable, functional, and sustainable gear that empowers people to embrace a car-free lifestyle with confidence. Whether you’re commuting to work, running errands, or heading across town, Sadora® products are built to make life on two wheels not just possible—but comfortable and rewarding.

At Sadora®, we believe every ride matters. Together, we can shift culture, reduce reliance on cars, and create a future where sustainability is the norm.

Join the movement. Ride with Sadora®.